Sheryl Salzberg
About Author
November 30, 2021

The NFT Market Is Exploding And Women Are Taking Charge

Jane Hanson Forbes Contributor

I write about how good communication can lead women to success.

“Women control 83% of spending in the real world, so the virtual world better watch out,” says Casey Golden,  on the virtual world of NFTs. The e-commerce expert and luxury fashion exec was an early adopter of NFTs and is among a small but powerful group of women determined to establish female dominance in the new but fast-growing industry (NFT trading volume in the third quarter rose 704%). These women are set on making sure we don’t repeat mistakes of the past, like in the white, male dominated venture world where less than three percent of venture funding goes to female founded companies. Because the NFT market is in its infancy, now is the time for women to establish their dominance.

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